Case Studies

All in a days work...

The Challenge

Creating film and photography content is a marketing must, but for many businesses, the disruption to daily operations is a significant concern. Preparing work areas for the camera, arranging staff schedules, and the general anxiety around filming can all have a hidden cost regarding time and productivity.

The Solution

Bellyflop TV believes that high-quality video and photography content doesn’t have to slow down your business. Our approach prioritises efficiency, minimising disruption, and capturing authentic moments, all within a single day of filming.

Case Study: St Albans Eye Care Centre

St Albans Eye Care Centre, an independent optician, needed a website profile video, Google Street View tour, and staff headshots. We knew we had a day to capture everything they needed, so careful planning and a flexible approach were vital.

video production
st Albans Optician - Video Marketing

The Approach

Before filming, we worked closely with Justin, the owner, to understand his vision and priorities. We discussed the key messages he wanted to convey, the staff and patients who would be involved, and any specific shots or features he had in mind.

On the day of filming, we arrived early and set up quickly, minimising any disruption to the practice. We focused on capturing natural interactions between staff and patients, showcasing the unique atmosphere of the centre, and highlighting their specialisms and technology. Throughout the day, we remained flexible, adapting to the flow of the practice and ensuring that patients and staff felt comfortable and at ease.

The Results

A compelling profile video:

This engaging video goes beyond a simple introduction. It showcases the centre’s warm and welcoming personality, highlights the team’s expertise and professionalism, and emphasises their dedication to providing exceptional patient care. This powerful combination builds trust with potential patients and sets St Albans Eye Care Centre apart from its competitors.

An immersive Google Street View tour:

This interactive tour goes beyond static photos, giving potential patients the opportunity to virtually step inside the practice and explore its welcoming atmosphere, comfortable waiting areas, and state-of-the-art equipment. This immersive experience fosters familiarity and reduces any anxiety associated with visiting a new healthcare provider, making St Albans Eye Care Centre even more appealing to potential patients.

Professional staff headshots:

These high-quality photos showcase the friendly faces behind St Albans Eye Care Centre. By featuring these images on their website and marketing materials, the centre adds a personal touch, allowing potential patients to connect with the team even before their visit. This sense of familiarity helps build trust and encourages patients to choose St Albans Eye Care Centre for their eyecare needs.

In Justin's Words:

“Such a great experience using Bellyflop TV! They captured the essence of our practice in a single day with minimal disruption to our patients or staff. The final video and photos are fantastic and have already generated positive feedback. We now have a wealth of marketing content we can use across our website and social media, helping us attract new patients and strengthen our brand.”

Conclusion

At Bellyflop TV, we believe high-quality video and photography content should be accessible to businesses of all sizes. Our “All In A Day’s Work” approach demonstrates that outstanding results can be achieved without sacrificing valuable time or disrupting operations.

Ready to create compelling video and photography content for your business? Contact Bellyflop TV today and discover how we can capture your unique story daily.